Name and describe the stages of the human life cycle. How are these Essay

Name and describe the stages of the human life cycle. How are these stages different from what is seen in our closest relatives - Essay Example The initial phase of the human life sequence is birth. Before birth, a human being starts as a single cell. The human cells multiply and specialize into definite body parts preparing for the delivery of an infant. Birth happens after a fetus has developed for about 9 months from date fertilization (Prior, Erin and Lisa 23). The second stage of human cycle is the infancy. During this stage, the child depends entirely on others for his or her life and safety. Consequently, parents assume the duties of feeding, bathing and helping the child move from place to place. It is during this stage that the child starts learning essential concepts for surviving in the world (Sigelman and Elizabeth 28). The third stage includes the childhood that runs for about ten years. The child is mainly regarded as the toddler for the first two years after infancy. The child develops as he or she learns how to walk, talk and become independent. Primarily, persons grow attaining more freedom and responsibility as they build knowledge about selves. Furthermore, the person starts developing his or her personal intelligence and character at this stage (Ulijaszek 19). The fourth stage of the sequence corresponds to adolescence. This refers to the age between 12 to 18 years. The stage initiates with puberty where boys develop to become men and girls grow to be women. This is a very controversial stage of human cycle because the young people struggle to manage various changes occurring in their lives. The person may start experiencing growth spurts and emotional disorders emanating from the effort of search for personal identity, hormone production, and quest of higher independence. Furthermore, the human prepares for adulthood or for maturity in this stage. Consequently, the person is growing to his or her highest size and one becomes physically able to reproduce (Prior, Erin and Lisa 19). The firth stage is the adulthood that is the longest of the

Marketing Plan Assignment Example | Topics and Well Written Essays - 3000 words

Marketing Plan - Assignment Example Furthermore the report has also presented the marketing strategy by which Philip Morris can grab the intended market segment. Finally the report has also highlighted some of the contingency plans as well as the budget for the coming three years. Table of Contents Tobacco Consumption 4 Philip Morris: A Brief Introduction 5 Situation Analysis 5 Industry Analysis 5 Market Characteristics 7 Consumer Analysis 8 Competitor Analysis 8 Product Offerings 9 SWOT Analysis 9 Market Research and Information 10 Marketing Strategy 11 Missions and Values 11 Marketing Objectives 11 Financial Objectives 11 Target Market Segment 12 Positioning 12 Broad Overall Strategy 12 Marketing Mix 13 Financials 14 Control Procedures 14 Contingency Plan 15 References 16 Appendices 18 Tobacco Consumption The tobacco industry consists of a number of corporations that manufactures and sells tobacco and its related product all over the world. However among the tobacco products cigarettes are the most popular. Studies r eveal that there are billions of smokers around the world, although the figure dipped due government interventions. The interference of Governments of respective countries and banning of cigarettes in few places has hugely affected the sales of cigarettes. Also the health issues of cigarettes are impacting in the sales. Despite of the economic downturn and health issues the industry bears contradiction with elevated demands. In the context of the US market, the volume of the tobacco industry is simply huge however the industry has suffered greatly from the mid 1990s, when various states of the country had officially banned smoking of cigarettes. The states also highlighted that cigarettes causes cancer and all the companied indulged in this business knew the fact, but they intentionally understated their findings about the ill effects of it. This has led to the death and severe illness of a number of smokers around the world. Further the US government incorporated a number of polici es and laws in order to prohibit the selling of products related to tobacco. Despite of such strong rules and policies from the US government the industry maintained its strong hold. There are large numbers of cigarette companies operation within the US market and hence the level of competition is intense. Some of the evident companies that operate in the markets of US include Philip Morris, British American Tobacco (BAT), Universal Corporation, Standard Commercial, DIMON, Reynolds American, Lorillard Tobacco Company, and Vector Group's Liggett unit (Yahoo Finance, n.d.). Most of the tobacco companies operating in the markets of US spend huge bucks for promoting their products (Centers for Disease Control and Prevention, 2012). In order to be more competitive the company needs to develop a sound marketing plan which will ensure higher visibility of their brand in the market place. Hence the marketing plan for Philip Morris is developed accordingly. Now to start off with the developm ent of marketing plan a brief introduction of the company has been presented below. Philip Morris: A Brief Introduction Philip Morris is a US based firm specializes in the manufacturing and selling of tobacco products. It is the US division of Altria Group Inc. Among the product mix of the company, it gives special emphasis to its cigarette segment. The company is currently headquartered in Richmond, Virginia